I developed the concept for a high-end B2B invitation from Virgin Media Business, inviting key clients to an exclusive Formula 1 hospitality event. The creative direction drew on themes of speed, precision and performance, aligning the dynamic world of F1 with the brand’s bold, energetic identity.

The collage, which was developed in PhotoShop, featured sleek, aerodynamic visuals, subtle circuit-inspired patterns, and a confident use of VMB’s colour palette and typography.

The tone was polished yet energetic, emphasising exclusivity and forward-thinking partnership. The final invite delivered a premium feel, reinforcing client value while creating excitement around the event experience.